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BIFF is in our Conflict Communication Series
Description
A BIFF Response® helps us communicate in this age of rapid change and instant communication, and in a Society with a growing Culture of Blame and Disrespect.
Managing your responses to high-conflict emails, texts, letters, and social media meltdowns is imperative, according to author Bill Eddy.
A BIFF response can be applied in any communication anywhere – on the Internet, in a letter or in person. It can be used at work, earning you respect and success. It can help you get along with difficult family members, friends, neighbors and others anywhere in your life. BIFF was designed to protect you and your reputation by responding quickly and civilly to people who treat you rudely – while being reasonable in return.
Brief | Informative | Friendly | Firm
A BIFF response is easy to remember, but hard to do. It takes practice! This little book gives over 20 examples of BIFF responses for all areas of life – plus additional tips to help you deal with high-conflict people anywhere. See if you can do a BIFF! Not everyone can!
An all-new chapter on coaching others to use BIFF responses is included!
Book Details
Publication date: September 16, 2014
Pages: 176
Binding: Paperback
ISBN (print): 978-1936268726
ISBN (ebook): 978-1936268795
Author: Bill Eddy, LCSW, Esq.
Series: Conflict Communication Series
Testimonial
“The work you are doing is a tremendous contribution to the community. I kindly ask whoever reads this to pass along to Bill Eddy that I’m writing from Colombia as a New Zealander who owns a small business here. His book, BIFF, may well have saved my business (and my mental health). By following his guide, I was able to keep everything from unraveling.”
- T. H.
The Author
Bill Eddy, LCSW, Esq. is the co-founder and Chief Innovation Officer of the High Conflict Institute in San Diego, California.
He pioneered the High Conflict Personality Theory (HCP) and has become an expert on managing disputes involving people with high conflict personalities. He was the Senior Family Mediator at the National Conflict Resolution Center for 15 years, a Certified Family Law Specialist lawyer representing clients in family court for 15 years, and a licensed clinical social worker therapist with twelve years’ experience.
He serves on the faculty of the Straus Institute for Dispute Resolution at the Pepperdine University School of Law in California and is a Conjoint Associate Professor with the University of Newcastle Law School in Australia. He has been a speaker and trainer in over 30 U.S. states and 10 countries.
He is the author or co-author of twenty books and has a popular blog on the Psychology Today website with over 5 million views.
Shifting High-Conflict People from Blaming to Problem Solving in 30 Seconds
COMING OCTOBER 2026
Bill Eddy, LCSW, Esq.
SWYP™ (So, What’s Your Proposal) offers a simple, three-step method to turn emotionally charged complaints into productive problem-solving in as little as 30 seconds. Used in workplaces, families, and communities, it helps de-escalate conflict and guide conversations toward practical solutions. This updated Second Edition incorporates over a decade of real-world use, adds guidance on negotiation and mediation in high-conflict situations, and introduces strategies for handling difficult or bullying behavior. The result is a clear, adaptable communication tool for resolving conflict anytime, anywhere.